After a
meeting at last Saturday, my group just finished 40 new sketches. We rethink
the sell points for our products. The
new sell point or clearer sell point is “the awesome wireless xbox speed wheel”. We want to show people the joyful playing
experiences that create by our product. Also,
as we discussed before in class, we carefully choose our model. A guy, who is about 24 years old and looks
nerdy. The final three ideas that we
choose for our project are those ideas that could identify our sell points,
which are fine and wireless.
Below are some ads that I think is
very interesting. Those ads are about
perrier drink. I could tell the sell
point in this set ads are cold and refresh.
In the ad, objects are melting down except perrier water. This ad really create cold and refresh
feeling for this product by compare this product to those melting down
objects.

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